In order to continue helping elevate Roku's brand among mainstream consumer, I championed a non-paid product placement program in 2015. I focus on seeding prop masters and set designers to get Roku products placed on set at no cost. Since the program began, Roku products have been placed more than 70 film and television shows including Billions, Big Bang Theory, Black-ish, Brooklyn Nine-Nine, Girls, Ray Donovan, Silicon Valley, The Jim Gaffigan Show, The Last Man on Earth, Workaholics and more.